QwenWork sold nearly 100,000 near-free AI subscriptions on China’s biggest livestream channel in half an hour. Turning them into paying users is the harder part.

Strong sales mask rising traffic costs, tighter margins and a tougher battle to turn promotion-driven demand into loyalty.

The Colorado-based label’s Ballet Flat helped lift its third quarter, while Ferragamo’s footwear held firm in a weaker China.

French fragrance and skincare house is expanding in China with a minimalist retail space and single-ingredient fragrances, responding to consumers who are becoming more selective and experience-driven.

New format challenges dry shampoo with a more tactile take on waterless haircare.

Milk, honey, and chocolate are becoming beauty’s sensory shorthand, helping brands sell texture, mood and identity across markets globally.

From PayPal World interoperability to an Uber Mini Program, Weixin is making payments and bookings easier for Chinese and international travelers alike.

Chinese retailers are moving from beauty distributors to brand owners, reshaping competition through private-label products, memberships and mature supply chains.

As South Korea joins Japan in super-aged status, a WGSN forecast urges brands to drop cautious senior messaging and treat later life as reinvention.