WeChat rolled out a mobile payment system last fall (Image: Bloomberg)

Chinese Shoppers Have Gone Mobile. So Should Brands

As netizens in China spend less time on PCs, increasingly plugged into their tablets and smartphones...
Coach soft-launched its e-commerce functionality on November 1

Coach Set For China E-Commerce Launch: Is It A Game-Changer?

To explain the benefits of its online store, Coach included "10 reasons" consumers should shop onlin...
Chinese supermodel Xiao Wen Ju is featured on Yoox's China and global sites

Two Years After Entering Market, Yoox Launches Chinese Site

Two years after entering the China market with the launch of emporioarmani.cn, this week the Milan-b...
Alipay looks to close the e-commerce trust gap with its new service

Targeting Trust Gap, Alipay Launches “Play Before Pay” Online Travel Service

This week, Alipay (支付宝) launched a new online travel escrow service, allowing travelers in Chi...
Emporio Armani's Chinese online store launched on November 26

Will E-Commerce Help Stem The Tide Of Mainland Chinese Shopping In Hong Kong?

While Hong Kong retailers have welcomed tourist-shoppers with open arms, luxury brands would like to...
Forzieri is one of the latest European brands to allow direct payment from Chinese shoppers

Global Luxury Brands “Testing The Waters” In China’s E-Commerce Market

Over the past few years, as Chinese consumers have embraced e-commerce, online retailers specializin...