Posts Tagged auto
BMW M3 Tiger Limited Edition Roars Into China
From special models by Rolls-Royce to one-off artist collaborations by Ferrari, the mantra in the China auto market seems to be, “if you build it, stamp ‘China Limited Edition’ on it and jack up the price, they will come.”
Read Full Story »Opel Expanding Into China’s Premium Auto Market
This week the German automaker Opel, a unit of GM, was given the nod by its parent company to begin more aggressively expanding into new markets like China and Australia.
Read Full Story »Pirelli Gets A New Logo For The China Market
Competition among tire makers in China is reaching fever pitch, with established brands from at home and abroad pulling out all the stops to ensure as many of the 60 million tires necessary to outfit the vehicles sold in mainland China this year are theirs.
Read Full Story »“Unbelievably Young Customers” In China Push Rolls-Royce Image Overhaul
Consumer demographics in China are now pushing some of the world’s top auto brands (some of which cater to predominantly older buyers) to consider revamping their image to appeal more to the country’s young entrepreneurs.
Read Full Story »BMW, Daimler, Audi Quarterly China Sales Skyrocket
Spurred on by consumer incentives or enticed by special China-only elongated models, Chinese car buyers have buoyed sales of Europe’s top marques and helped them escape the worst grips of the global economic downturn.
Read Full Story »MINI Kicks Off “The Chinese Job” Promotional Event
This week, MINI China kicked off its new promotional campaign, based around the famous car chase sequence from the 2003 remake of the 1969 film “The Italian Job.”
Read Full Story »Mercedes-Benz And BMW Announce New Elongated Models For China Market
Chinese car buyers have found that one of the perks of their country surpassing the United States to become the world’s largest auto market is that automakers finally pay attention to the design cues they want the most.
Read Full Story »Shanghai Auto To Build New Roewe 350 In UK
China’s lack of a strong western-focused luxury marque has been among the greatest obstacles to reaching potentially lucrative European and North American markets.
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