Wunderman Shanghai's "Evoque My Style" campaign for the Range Rover Evoque. (Wunderman Shanghai)

Bryce Whitwam: An Insider’s Take On Social Media Marketing

The Shanghai managing director of number one global digital network Wunderman talks to Jing Daily about the challenges and opportunities that come with digital marketing in China.
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Good News For Global Luxury: Ranks of China’s Super-Rich Still Growing

Unsurprisingly, a new report finds that the number of millionaires in China rose dramatically in 2012, which bodes well for luxury companies looking to the future.
Moët & Chandon has been very active in its marketing activities in China. (Moët & Chandon)

China Cracks Down On Fake Champagne

Ahead of the United States, the Chinese government has regulated that only sparkling wine coming from the Champagne region of France may be sold under the Champagne namesake.
A display by Swiss company Swatch at this year's Baselworld watch and jewelry fair. (Baselworld)

Luxury Watch Market A Crucial Factor In Swiss-China Trade Talks

As part of Switzerland and China's free trade agreement plans, China has agreed to cut tariffs on Swiss watch imports by 60 percent over the next decade.
An ad for Tatcha featuring an image of a geisha, which the company uses frequently in its marketing. (Tatcha)

Tatcha Cosmetics: Selling Japanese Beauty In Hong Kong

Vicky Tsai, the founder of Japan-inspired beauty company Tatcha, talks to Jing Daily about her product's Hong Kong launch at Lane Crawford's Joyce Beauty.