Cedric Delzenne
Cedric Delzenne
Marks & Spencer Steps Up China Expansion Efforts
Compared to other Western retailers that hit the Chinese market early (some of them now with hundreds of stores across Hong Kong and the mainland) Marks & Spencer is something of a paradox.
Sonya Madden
Sonya Madden
If You’re Not Online In China, Forget About It!
In a country where brands have been known to place income over ethics, shoppers rely on peers, not brands, for honest product feedback. An endorsement from a fellow shopper can be the difference between buying Rick Owens or Dolce & Gabbana.
Elle Lee
Elle Lee
In Fashion And Social Media, What Is Hong Kong’s Position?
Coinciding with the launch of major fashion weeks around the world, this month Hong Kong played host to several social media events.
Divia Harilela
Divia Harilela
China Online: How To Capture The New Chinese Consumer
While it’s easy to be taken in by the numbers, many people fail to realize that engaging the Chinese consumer is harder than it looks.
Zandie Brockett
Zandie Brockett
Riding Fixed In Beijing
Emerging over the past two decades as a trend among big-city bike messengers, recent years have seen the popularity of fixed-gear bikes grow exponentially around the world.
Torsten Stocker
Torsten Stocker
The Future Of Wine In China (Part 2)
Based on the factors outlined in my last column, and of course also shaped by the general direction of the global and Chinese macro-economic environments, several potential scenarios are possible for the future of China’s wine industry.
Sage Brennan
Sage Brennan
A Critical Question For Luxury Brands: What Do Chinese Tourists Want?
Columnist Sage Brennan outlines several ways in which brands can successfully attract Chinese travelers.
Sara Villarreal
Sara Villarreal
To Succeed In China's Fashion Market, "Wash, Rinse, Repeat"
Introducing a new shopping concept, new fashion sensibilities and new designers to a new market is no small feat.
Paul Dien
Paul Dien
Social Responsibility Could Be Key To Deeper Connections With Chinese Consumers
As Chinese consumers become more savvy and diverse in their buying power, will there be an opportunity for luxury brands to create a deeper connection through social responsibility?
Alexis Bonhomme
Alexis Bonhomme
From Follower To Member: The New Chinese Revolution In CRM And Mobile Marketing
In Western countries, online traffic is moving from Web and PC’s to mobile while, in Asia, consumer and tech entrepreneurs have leapfrogged directly into mobile, creating popular apps like WeChat, Line, and Kakao Talk.
Erica Ji
Erica Ji
10 Minutes With...Shanghai Avant-Garde Tastemaker Yin Jiasheng
From Front Row to Alter, Le Lutin to THE VILLA, The Olive Shoppe to Dong Liang, Triple-Major to B.Y., in recent years Shanghai has become the epicenter of China's growing independent multi-brand boutique scene.
Nick Cakebread
Nick Cakebread
Think China's Luxury Consumers Are All The Same? Think Again.
China's oft-mentioned "luxury market" actually consists of two very distinct groups, argues columnist Nick Cakebread.
Renee Hartmann
Renee Hartmann
What Do Changes In China’s Digital Landscape Mean For Luxury Brands?
According to columnist Renee Hartmann, there are several ways in which luxury brands can maximize their digital marketing potential.